Project Reveal: CANVAS | SKIN

Where do I even begin?

Courtney Allen, the founder of boutique aesthetics clinic CANVAS | SKIN in Nashville, Tennessee, is the type of southern gal everyone needs in their life— and she will get you “right”, if you know what I mean. She is full of positivity and her energy and aura is magnetic whenever you are around her. Courtney and I’s paths crossed a few years ago in a funny way. When I was engaged and looking for wedding venues in Nashville, I found her beautiful wedding photos tagged at one of the places I was looking into and DM’d her some questions I had of her experience. After our fun exchange on Instagram, we instantly became friends both in real life and social media and the rest is history! I adore her and everything she emulates.

When Courtney decided to start her own practice, she reached out for my help to assist in bringing her vision of a chic, clean, textured, ethereal and unique experience fused into a boutique aesthetics practice come to life. She came to me with a strong sense of her brand and what she wishes for this new business and it blew me away. Once she settled on the location, everything fell into place and the design organically happened. It’s kind of wild how seamless the design came together. I am so honored to be apart of this project. it’s a big deal— and I am so proud of us.

Courtney’s willingness to bring me along and openly share the process of this design process, let alone the clients turned friendships she has lead me to has really skyrocketed my presence and career in Nashville and it just keeps getting better.

More of the behind the scenes, process and schematics to come, but I can’t wait a second longer to show this baby off! This one truly has been a labor of love.

Xo, Sam

All photography and images shot and composed by ‘Allison Elefante Photography’